There's an easier way to grow your client list and make more money.
INTRODUCING
Lead to SALES
A Proven Sales Training Course for Reliably Growing Your Client List and Making More Money Using The Network You Already Have
Lead To Sales is for anyone who is in charge of getting clients, building a book of business, or wants to create sustainable growth without relying on social media or questionable sales tactics.
Getting new clients is the number one challenge entrepreneurs face.
If you don’t have clients, you don’t have a business.
Yet to get more clients, most people rely on marketing tactics that either don’t work, take a long time, or cost a lot of money.
We’re looking at you, organic social media, and paid ads…
But the problem isn’t what you’ve tried. The problem is you’re starting in the wrong place.
If you’re getting leads, but they’re inconsistent…
If you spend your precious time doing sales or marketing activities that don’t move the needle…
If you’re asking the same person to coffee five times with the hope they’ll eventually buy your services…
If you’re attending networking events and conferences but not walking away with any real connections…
If you have leads in your pipeline but struggle to close them quickly….
You need a better sales system.
And that system should start with not what you know, but WHO YOU KNOW.
There's an easier way to get clients and do it in a way that actually feels good.
Imagine if you could:
Focus on building and cultivating authentic relationships instead of “selling”
Have genuine conversations with the right people
Be of service to your network and the people who need your offerings
Know without a doubt when you should pitch your services
Get your ideal clients to a “Yes!” within the span of one conversation
Increase your client list and your bottom line using a sales system that takes mere minutes a day to implement
You need a system that puts you in front of the right people and makes your offer impossible to resist.
That’s what Lead To Sales was built for.
Get More Clients, More Reliably With
Lead To Sales
Stop focusing on questionable marketing tactics and fully harness your most powerful asset - your network.
If you had to go out and get a new client in the next 30 days, chances are you wouldn’t buy a Facebook ad, create a bunch of TikToks, or sponsor an event. You’d likely make a phone call or send an email to someone you already know.
And there’s a good reason for that.
When we work with new clients, we always start with who they know. Knowing the strength of their network allows us to see if they have enough opportunities already in the pipeline or if they need to go out and meet new people.
90% of the time, our clients already know enough people to go out and ask for a sale or to cultivate a new opportunity.
So, instead of chasing new leads, they focus on opportunities that already exist.
That’s what you’ll do in Lead To Sales.
Why This Course
Hello. My name is Andrea Mac. I’m a growth strategist and Founder at Prequal.
As a former Chief Marketing Officer at a law firm, I've excelled in driving growth, marketing, sales, and client experiences.
I created the Lead to Sales training course because, over the last two decades, I had developed and refined a highly effective sales system that consistently delivered outstanding results for clients, from major multi-million dollar enterprises to individuals, by helping them tap into their existing networks.
When I set out to found Prequal, my mission was simple yet powerful: empower women to achieve greater financial success and economic freedom.
With a deep commitment to gender equality and economic empowerment, I recognized the need for sales expertise tailored to help women make more money and secure their financial future.
Prequal was born from this commitment, fueled by the belief that every woman deserves economic prosperity.
Now, Lead to Sales represents our collective effort to bring this essential system to as many women as possible.
It embodies our commitment to providing accessible, practical, and empowering resources so women like you can take control of their financial destinies.
Get More Opportunities and Clients In 3 Easy Steps
The Lead To Sales Framework
1 - AUDIT
Conduct a thorough audit of your network, then score your contacts to determine who is an ideal client, who’s connected to your target buyers, and who can help you cultivate new opportunities.
2 - QUALIFY
Run your contacts through our qualification system and determine who’s primed to buy, and for those who aren’t, know exactly what you need to ask to get them closer to buying or helping you find new opportunities.
3 - CONNECT
Use our proprietary CRM - the Sales Action Plan tool - to plot your next move. Calendar your activities, have productive conversations, and effortlessly make your next sale.
Even if you haven't sold a thing, have a small network, or are creating a brand new offer, there's someone out there who needs what you're selling.
And chances are, they are in your network.
Six-degrees-of-Kevin-Bacon style, you'll be able to find them with LEAD TO SALES.
Conduct a thorough audit of your network, which you can repeat whenever you need to uncover new leads and opportunities (we do this activity at least once a quarter)
Know when your prospects and clients are primed to buy
Ask the right questions that lead to new opportunities with your current and former clients
Plot action steps that turn your leads into clients with lightning speed
Sell without being sales-y
In Lead To Sales, You’ll Learn How To:
If you love what you do but hate marketing your business, cold calling, or struggling to know when to pitch your services, then Lead To Sales is for you.
Consider these two options:
Option #1
Continue attending networking events, sending invites for coffee dates that go unanswered, or dancing on reels with the hope that you'll be able to win clients or new business.
Option #2
Take a few hours to watch this course, create your sales action plan, and start having conversations with people you already know to uncover and create new opportunities for you or your business.
With Lead to Sales, you will create a reliable sales system and foolproof process to go out and get your next client today, tomorrow, and for the rest of your career - no matter your title or the service you offer.
That is the beauty of learning this framework.
It’s repeatable and universal.
Follow the lessons in this simple, straightforward course and you will have a system for finding new clients and opportunities for life.
Who Should Take This Course
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If you’re an entrepreneur who wants to reliably grow your business and client list, Lead To Sales is for you. Learn our proven sales process and get access to our proprietary sales CRM. Unlike the latest algorithm update, our sales methodology is timeless.
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Hello attorneys, accountants, architects, and other non-”A” professionals who need to build a book of business. If you’re in a role that requires finding clients, building relationships, and building up business, Lead To Sales is for you.
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If you’re a one-woman (or man!) show who wants to build a healthy client list and maximize building and creating an effective network, you’ll benefit greatly from the lessons, exercises, and tools in Lead to Sales.
WHAT YOU GET
THE COURSE: Audit Your Network and Qualify Your Relationships
Our on-demand course includes two modules, seven lessons, and five exercises to help you learn the foundations of what we teach anyone looking to grow their client list and improve their win ratio.
This course, taken directly from our sales masterclass, Sales Is Freedom, is designed to show you active opportunities in your network and how to pursue each one in the smartest and most efficient way possible. Learn how to identify the exact moment that someone is ready for your offer so you’re only making pitches to people who want and need what you’re selling. Eliminate awkward sales conversations for good.
THE CRM: Find and Track New Leads and Opportunities
When you purchase Lead to Sales, you not only get its lessons and exercises, but you also get our proprietary sales tool - the Sales Action Plan. It’s a network audit, lead qualifier, and CRM built into one. And it’s yours forever.
The top two questions people ask when it comes to sales activities are “What should I do?” and “What should I say?”. The Sales Action Plan is your answer. Stop spinning your wheels trying to figure out what you need to do to grow your business. See exactly who you need to talk to and what you should say next.
Here’s a sneak peek of one part of the tool:
But that’s not all.
We want to ensure your sales success, so when you enroll in Lead To Sales, you also get:
A Money-Back Guarantee
We are so confident that the Lead To Sales system, our sales CRM, and the workshop are worth more than the price. If you disagree, reach out and we’ll refund your purchase..
Ongoing Access and Upgrades to the Course
We never want you to be without this system and this tool. That’s why ongoing access is included when you enroll. Plus, you’ll get updates we make to the course going forward.
BONUS: The Simple 7-Step Sales Plan E-book ($30 value)
In this 40+ page e-book, you’ll get actionable tips to help you improve your sales skills, target new revenue goals, refine your offering, create a sales action plan, and then implement it. It’s all yours.
Ready to stop suffering from online business whiplash and build your client list in a sustainable way?
Then you’re ready for Lead To Sales.
INVESTMENT
$397
Lead To Sales Includes:
Ongoing access to the on-demand course, including future updates and upgrades
A course workbook with exercises and cheat sheets that correspond to each course lesson
Our proprietary CRM tool so you can create your plan and work the Lead to Sales system
BONUS: Our E-book, Selling Made Simple: A 7-Step Plan to Your Next Sale
Discounts and early access to Prequal programs and events
The Proof Behind Our Process
A Prequal Case Study: Andrea’s Story
I left my high-paying C-suite job in June 2020, even amidst a global pandemic and as the sole provider for my family of six. I had no concrete plan, but like many, I knew I was destined for more. Working for others had its limits, and I believed in my ability to build a business using my sales skills.
I'd spent years teaching professionals, business owners, and multimillion-dollar enterprises how to expand their client base, using a framework that later became known as Lead to Sales.
Motivated by a desire to empower women to achieve economic independence, and committed to leading by example, I applied my own system to establish a women-led marketing and sales consultancy. I had seen it work wonders for my clients, so I had every confidence it could work for me too.
I proved myself right, and in its very first year, Prequal achieved six figures—an incredible feat for any new business.
Our mission today remains unwavering. We firmly believe that when women make more money, they become more economically empowered.
Lead to Sales is a testament to this mission.
It's not just about the success it brought to me and the Prequal Team, but also about the transformative power of this sales framework I've dedicated the last 20 years to perfecting.
Fueled by a desire to empower women, I've personally witnessed how this framework can help countless businesses and individuals increase their income.
I'm confident that, like me and hundreds of my clients, you too can harness the power of the Lead to Sales framework and tools to achieve your business goals now and in the future.
FAQs
Who should enroll?
The lessons and methodology in Lead to Sales can be applied to anyone who has a business or has to sell the work they do. If you are in charge of getting clients, bringing in business, or creating your own income in any way, this program is for you. It was designed for entrepreneurs looking to grow their businesses, service-based professionals (like lawyers and accountants) who rely on a steady stream of clients, and one-woman shows trying to build a killer client list and make the most of their network.
How do I access the Lead to Sales course?
Lead to Sales’ lessons and materials are hosted entirely in Kajabi. Once you sign up, you’ll receive information to log in to the course and access the portal. You’ll have access as long as the program is live. Access also gives you any future upgrades or improvements we make to the course.
Break it down for me. How long does Lead to Sales take to complete?
Lead to Sales is all about efficiency and convenience. The lessons are short, taking less than 40 minutes each to complete in total, and the corresponding exercises typically range from 20 to 30 minutes. In fact, you can watch all the lessons, complete the exercises, and start applying what you’ve learned in just one day!
We have a total of 7 lessons in the program, including the welcome and conclusion. Each lesson comes with an associated exercise. Some exercises are quick, like downloading the tool, which takes less than 5 minutes, while others, like filling out the network audit tab in the CRM, may take up to 30 minutes. It's a flexible learning experience designed to fit seamlessly into your busy schedule.
What is the tool? How Does it work?
The Sales Action Plan is our proprietary tool that will help you plan and track your sales activities. We call it a CRM, but it’s really so much more than that. While most CRMs excel in cataloging activities that have already happened, the Sales Action Plan tool helps you see clearly what sales activities you need to do next, why they’re a top priority, and the purpose of the activity.
This information is conveniently housed in a Google sheet, so there’s no steep learning curve when it comes to understanding how to use this tool going forward. If you can navigate an Excel file, you can easily use our CRM.
Do you offer refunds?
Because of the nature of digital programs, we do not provide refunds. Nevertheless, your success and satisfaction remain our top priority. If you ever find yourself less than fully satisfied with your program experience, please don't hesitate to contact us at hello@theprequal.com, and we'll be more than happy to work with you to make things right.
THIS IS THE LAST SALES SYSTEM YOU’LL EVER NEED
When you invest in Lead to Sales, you’re not just getting a course and a CRM, you’re getting a framework and system you can use to drum up new opportunities or leads whenever you need them. It’s a proven system for reliably filling your pipeline with quality prospects and making more money. Do you want that?
Then you need Lead To Sales.
INVESTMENT
$397
Lead To Sales Includes:
Ongoing access to the on-demand course, including future updates and upgrades
A course workbook with exercises and cheat sheets that correspond to each course lesson
Our proprietary CRM tool so you can create your plan and work the Lead to Sales system
BONUS: Our E-book, Selling Made Simple: A 7-Step Plan to Your Next Sale
Discounts and early access to Prequal programs and events