Why Economic Empowerment is Critical for Women’s Equity and Equality – And Six Things You Can Do About It
There’s a lot we could say about the historic accomplishments of women across the spectrum, but instead we want less talk and more action that will result in women's economic empowerment.
How to Segment Sales Prospects
Discover why a one-size-fits-all approach to sales and marketing falls short and explore the benefits of tailoring your message to meet your audience where they are.
What Does Economic Empowerment Mean to Me - Andrea’s Story
Prequal wants to take this International Women’s Day as an opportunity to talk about what economic empowerment means to each of us who work at Prequal. Meet Andrea, Prequal’s Founder and Growth Strategist.
What Does Economic Empowerment Mean to Me - Amy’s Story
Prequal wants to take this International Women’s Day as an opportunity to talk about what economic empowerment means to each of us who work at Prequal. Meet Amy, Prequal’s Content and Communications Strategist.
What Does Economic Empowerment Mean to Me - Alina’s Story
Prequal wants to take this International Women’s Day as an opportunity to talk about what economic empowerment means to each of us who work at Prequal. The first post is featuring our Digital Marketing Strategist Alina.
What is a Network Audit?
Discover the Power of a Network Audit: Optimize Your Sales Strategy and Define Your Next Move. Learn why conducting regular network audits is crucial for your actionable sales plan.
4 Key Differences Between a Sales and Marketing Plan, And Why You Need Both
Here's what makes them different and why it matters for your bottom line.
The Difference Between Marketing, Business Development, and Sales
In this article, we explain some of the key differences between marketing, business development, and sales.
Stop Doing These 5 Things If You Want More Sales
Maximize your sales potential by breaking free from these detrimental routines and fostering stronger client relationships.
How and When to Create Multiple Revenue Streams for Your Business
Multiple revenue streams can be the tipping point for a successful business. By diversifying your sources of revenue, you are expanding the scope of your market and network.
Six Things to Know Before a Client Is Ready for a Sale
Once a prospect is deemed to be in sales mode, certain conditions must be met for the client to be ready to close the sale. At Prequal we like to use a 7-factor test.
What is Multichannel Marketing?
Are you looking to engage your audience and motivate them to buy from you? You have several marketing channels to get before your audience.
You Deserve More Options.
Let’s face it — it’s harder to get ahead as a woman. Between limited access to funding, the gender pay gap, and crushing social expectations — it can be struggle to grow your business.
How to Create an Actionable Sales Plan
Creating a sales plan can help you strategize and set goals, but creating an actionable sales plan is what you really need to get the sales results you’re looking for.
How I Managed Personal Finances When I Quit My C-Suite Job and Started My Own Company
There are certain adventures in life that it feels almost impossible to fully prepare for, like being 100% financially prepared to leave your job and start your own business.
Where to Begin with Client Experience When You Don’t Have 100% Buy-In
When a team considers Customer Experience, the standard objections inevitably come up.
A Complete Guide for Managing Sales
Master the Art of Sales with our Comprehensive Guide. From crafting actionable sales plans to nailing pitch meetings, we've got you covered. Learn how to navigate lead generation, qualification, and more to propel your business forward.
The Difference Between a Course, a Membership, and a Community
In this post, we help you understand the difference between a course, membership, and community.
She Knows: Big Ideas and the Power of Pausing
Get to know Prequal’s founder and growth strategist Andrea Mac.
7 SEO Techniques That Will Increase Search Traffic Overnight
SEO is essential for businesses, but especially small business owners to apply some budget to this vital aspect of marketing.