
Strategies for Successful Sales Lead Generation
In this blog post, we will explore effective techniques and strategies to generate sales leads this year, helping businesses stay ahead of the competition and achieve their revenue goals.

Building Prequal: If at first, you don’t succeed... | Vol. 07
Given that we're more than halfway through the year, we've tested a few. And because this newsletter is all about Building Prequal, I thought it fitting to summarize the ways we've tested building our audience this year.

How to Ask For A Referral Without Being Pushy Or Sales-y (Sample Scripts)
In this post, we'll explore some practical techniques and provide sample scripts to help you ask for referrals in a genuine and non-pushy way.

LADIES, LET’S GET PAID
August Funding Opportunities And Grants Provided By The Bank Of America Institute For Women’s Entrepreneurship At Cornell University

Building Prequal: Hello caller, what's your question? | Vol. 06
There are so many lessons that go along with being an entrepreneur and building a business. One of the early lessons I'm learning is that it's challenging to scale, and scale strategically.

Building Prequal: Happy Pedal To The Metal Season | Vol. 05
I have come to love July. It's my favorite month of the year, not because of the vacations and certainly not because the kids are out of school. I love it because it's the best business planning season.

Building Prequal: Not Every Client Dinner Goes Like This | Vol. 04
This volume of the Prequal newsletter is going up later than I would have liked. But I have a good reason. Something amazing happened last night.

Breaking Up With a Client: An Example Breakup Call
Breaking up with a client can be uncomfortable and challenging, especially when red flags or problematic behavior appear. This article presents an example of how a breakup call with a client might go, demonstrating effective communication techniques and strategies.

Building Prequal: The Team | Edition 03
I can’t get too far into the Building Prequal story without talking about the people who are a big part of Prequal. It might not be evident on the front end, but an entire team of incredible, passionate, smart women is working with me to build this business.

It's Okay to Break Up with Some Clients: A Strategic Move for Business Success
Building and maintaining client relationships is fundamental to running a successful business. In this article, we'll explore why breaking up with some clients is okay and how this strategic move can contribute to your long-term success.

3 Simple and Effective Ways to Increase Your Sales: Exploring the WMN Method
In this blog post, we will delve into the WMN method and explore three simple, yet effective ways classify, qualify, and grow your prospects.

Building Prequal: Laying the Foundation | Vol. 02
As I embark on narrating the evolution of Prequal in real-time, it's crucial to establish the groundwork for how I arrived here. So, let's start at the beginning—why did I venture into establishing a consulting firm?

Building Prequal: A Newsletter About Building a Business | Edition 01
Prequal is in the business of helping female founders, freelancers, and service professionals make more money. We do that through sales training and coaching.

Internal Sales Rep vs. Outside Rep or Service: A Strategic Comparison
Trying to decide between hiring an internal sales rep or using an outside representative or service? Consider these strategic factors, including cost, expertise, control, scalability, and more, to make an informed decision for your business.

Name Your Price - Tools and Strategies to Confidently Talk About Pricing
Register now and secure your spot for this informative and transformative session on pricing mastery.

Operationalizing Your Company’s Client Experience Program
There are a million versions of what defines an experience.

Three Ways Sales Skills Make You Recession Proof

The Role of Pricing, Budgeting, and Billing in Your CX Program
Discover how optimizing the exchange of invoices and payments can enhance the client experience (CX) and build trust in your business relationships.

Why Economic Empowerment is Critical for Women’s Equity and Equality – And Six Things You Can Do About It
There’s a lot we could say about the historic accomplishments of women across the spectrum, but instead we want less talk and more action that will result in women's economic empowerment.

How to Segment Sales Prospects
Discover why a one-size-fits-all approach to sales and marketing falls short and explore the benefits of tailoring your message to meet your audience where they are.